To DIGIKIDS® Newsroom
FOR IMMEDIATE RELEASE
Media Contact:
Matt Kelton
888-344-4543 X 3
mkelton@digikids-id.com
Lake Mary Couple Launches DIGIKIDS®
Franchise, Making
Advanced Child Safety ID Kits Available to Central Florida Parents
LAKE MARY, Florida – May 31, 2007 –Jennifer and
Thad Hawkes have opened the newest office of DIGIKIDS®, the fast-growing
business dedicated to putting parents in full control of their child’s
safety in the event the child is missing or abducted.
The Hawkeses’ business, based in Lake Mary and operating in Lake, Orange,
and Seminole counties, is the third DIGIKIDS franchise in Florida and the
26th franchise nationally. DIGIKIDS creates child safety CDs that allow
parents to quickly provide law enforcement officials, the media, the
National Center for Missing & Exploited Children (NCMEC), and other agencies
with key information about the child to speed recovery.
The CD contains two high-resolution digital photos along with medical and
identifying information. It is designed to be carried with a parent at all
times, so that if the child is missing, the parent can use the CD in any
computer to immediately print “missing child” posters and flyers and, if
necessary, e-mail it instantly.
What makes DIGIKIDS different is how it empowers parents in the event their
child is missing. When DIGIKIDS creates the child safety CD and gives it to
the parent, it is the only copy of the information. DIGIKIDS keeps none of
the child’s information in any computer or database, so it can never fall
into the wrong hands.
Thad and Jennifer Hawkes will visit daycares, schools, churches, and
community events in their three-county service area to create the DIGIKIDS
Child Safety ID kits, a process that only takes two minutes, for a nominal
fee.
“If a child is missing, it is the first 20 minutes that matter the most,”
said Michael J. Childs, founder of DIGIKIDS. “Immediate access to a good
photo of the child and an accurate description are critical. With a DIGIKIDS
Child Safety ID kit, which includes a CD and ID card, a parent can keep that
kind of information always available, which will help authorities do their
job and reunite the child with his or her parents.”
“With the number of families living here in central Florida, and the growing
number of families relocating here, we look forward to teaching people just
what DIGIKIDS is all about and how it can aid their children’s safety,” said
Thad Hawkes.
“We wanted a business that would let us do something to provide real value
to the community, and DIGIKIDS does that.”
More than 2,200 children are reported to police as lost or missing each day
in the United States. Many of those children are found safe within hours,
but no matter how short a time a child may be missing, it is an agonizing
experience for a parent. That was the genesis for Childs’ founding of
DIGIKIDS.
“We developed a system that helps parents take the most effective action as
soon as possible to find and recover their children,” Childs explained.
“Instead of panicking in those first minutes, they can immediately put the
DIGIKIDS Child Safety ID kit to work to help find their child, greatly
increasing the chances of a safe recovery.”
About DIGIKIDS
Founded in 2003, DIGIKIDS delivers peace of mind with the most advanced and
effective child safety ID available today. The company’s representatives
create a CD and ID card in about two minutes, with the only copy of any of
the information given immediately to the parents. The CD contains photos of
the child, physical description and medical information that is vital in an
emergency. For more information about DIGIKIDS or about
franchise opportunities, visit
www.digikids-id.com or call 888-DIGIKIDS.
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